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Born Bred Creative, in partnership with Taxi Films and The Inspired Unemployed, unveiled ‘Inspiré by No. Emploi’, a fragrance collaboration between the social media influencers and Chemist Warehouse. Full Article


Jack Steele and Matt Ford have released a new fragrance, but what have the Today hosts got planned?


Australia’s most beloved online silly boys The Inspired Unemployed have truly stepped into their celebrity power by releasing their very own fragrance. Full Article


Matt Ford and Jack Steele’s irreverent skits and larrikin humour as The Inspired Unemployed have earned them a rabid fandom on social media. Now, they’re turning it into a business empire with a beer company, a podcast, and a new television show to boot. Full Article


Comedians take Better Beer from zero to $50m in 15 months A zero-carb beer brand part-owned by comedian influencers The Inspired Unemployed and ASX-listed Mighty Craft, has generated $50 million in retail sales in the past year, with volumes doubling in the December quarter compared with the September quarter. Full Article


How the Inspired Unemployed built a multi-million-dollar beer brand in six months The rise and rise of former tradies turned Instagram comedians Jack Steele and Matt Ford – otherwise known as The Inspired Unemployed – has truly been a sight to behold. In a little over three years, the “anti-influencers” have amassed a following in…
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The Inspired Unemployed have a sexy new title: Creative Director of Swisse gummies The Aussie cultural icons of today are now creative directors of Swisse’s new gummies range. They chatted with BAZAAR about the campaign. Full Article


The Inspired Unemployed, a satirical Instagram account, helps two ex-tradies find themselves. Before the Inspired Unemployed launched on Instagram two years ago, Jack Steele worked in his dad’s plastering business, and Matt Ford dabbled on the tools. Full Article


Masculinity vs. menswear: Why Aussie men roast each other for dressing differently. Paying out a mate for committing a fashion faux pas has always been a distinct display of Australian masculinity. But is that attitude changing? Full Article